2016年3月14日 星期一

BenQ參加阿姆斯特丹ISE 2016,影音魅力驚艷歐洲 (BenQ @ ISE 2016, the world's largest AV and Systems Integration Show)


BenQ在世界最大的影音展會ISE2016中亮相,會中以時尚現代的展台來彰顯我們在影音技術上的卓越產品能力。會中透過搶眼的投影拼接吸引觀眾目光,新旗艦機種X12000突破性的4K技術與導演機W8000的真實色彩也令參觀者驚艷無比。

BenQ unveiled the latest advanced visual display solutions at ISE 2016, the world’s largest AV and systems integration show. For the seventh consecutive year BenQ attended ISE which was held from February 9th to 12th in Amsterdam, The Netherlands. In addition to hardware, BenQ utilized ISE as a launchpad to highlight its software integration capabilities, resulting in unique and specialized systems including projectors with a laser light source, smart displays controlled by an app to manage and show content from USB sticks, 4K home theatre projectors, and a wireless plug-and-play presentation technique. The exhibition was a truly spectacular sensory experience, as BenQ staged a Club Lounge with a video DJ booth, digital cocktail bar, and interactive dance learning - all filled and surrounded with state-of-the-art displays. On top of this, some home cinema, smart meeting room and classroom demonstrations were showcased.

Projectors powered the BenQ Club Lounge at ISE 2016 with some technology innovations
Over the long stretched BenQ stand, the eye-catching image warping projection via 12 pieces PX9710 projectors was always well in sight of all hall visitors. But even coming closer to the stand, the 360˚ and vertical projection enabled by laser light got its attention as 2 pieces of LU9715 morphed an image via glass rear projection. While also the LU9235 stroke the ultra-brightest light and highlighted a showcase of multiple lens options. Furthermore, BenQ’s new flagship X12000 showed to be a truly ground-breaking 4K projector for real videophile-grade home theatres, but also the W8000 presented itself to be fitted in any home cinema room. And only invited guests saw a sneak preview of BenQ’s new projectors: SU931, one of BenQ’s high brightness WUXGA projector and MW883UST, a flexible ultra short-throw interactive projector. Topped with plug-and-play wireless streaming of presentations in corporate meetings, the BenQ InstaShow.

A wide range of BenQ large format display solutions
BenQ staged a Club Lounge garlanded by various visual large format display solutions like music sampling on BenQ’s IL420 touchscreen at the DJ booth, and both RP750 and RP790 touched the moves as interactive dance learning. While the ST550K displays at the digital cocktail bar presented X-Sign, the software solution to edit, manage, and display professional digital signage content. The Club Lounge concept was dressed up by some inviting DH551F dual display signage engined external light, several BH380 bar type display panels to show you the way in the lounge and attractive large and small video walls with PL460 super-slim bezel displays. The BenQ’s RP840G starred in its versatility, smartness and vision-friendliness in the corridor of the VIP lounge

BenQ was all around at ISE 2016
BenQ was one of the Technology Partners of ISE 2016 show with a product placement of 15 pieces DH551C dual display signage in the Digital Signage hall. On the BenQ stand, there was a special photo moment with a real Oscar statuette award of Academy Award winner, Texas Instruments, for invinting the DLP chip to revolutionize motion pictures, BenQ was very honoured to host this VIP momentum as begin # 1 for DLP projector brand in the market. Furthermore, BenQ’s brand name was distinctly visible to all ISE visitors at the venue as it was shown both inside and outside the convention centre with a huge scaffolding banner in front of one of the main entrances of RAI convention centre. And also on the fairground, the ISE visitors could not overlook the advertisements of BenQ in prominent exposure positions (front cover strip and double page spread in centerfold) of the ISE Daily newspapers. In addition also media exposure in ISE Daily with an Exhibitor View with Pete Wang, President of BenQ Europe, and some news releases about the newest projectors.

rAVe Publications issued online videos on youtube, interviewing Virginia Cheng, Sales Director of BenQ Europe, about BenQ’s latest visual display innovations like LU9715 projector, DH551F dual display, IL420 touchscreen and ST550K digital signage. Please click on the model names to watch the videos; LU9715, DH551F, IL420 and ST550K.

Another record attendance for ISE 2016
The first four-day Integrated Systems Europe exhibition came to a close on February 12th with a final count of 65,686 registered attendees. This represents a 6,338 (10.7%) increase on the 2015 edition and officially positions ISE as the world’s largest AV and systems integration tradeshow. With 1,103 of the world’s leading AV manufacturers and service companies filling all RAI’s exhibitions halls as they showcased their latest products and technologies to visitors from all over the world.

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